1-800-FLOWERS.COM, Inc.

As a Social Media Manager and Content Creator with more than 5 years at the company, I’m all about blending creativity with strategy to deliver results. With a background as a graphic designer and experience working along side the the Public Relations team at 1-800-Flowers, I’ve honed my ability to adapt and thrive in fast-paced environments. My drive to create engaging content and elevate brand presence is what fuels every project I’ve taken on.

Featured Work

  • Social Media Management

    I manage the social presence for our family of brands, with a focus on 1-800-Flowers. From crafting engaging content to building strategies that connect, I keep the feeds fresh, fun, and on-brand. I use tools like Sprout Social, Canva, Capcut, and Adobe Suite to bring every post to life and keep everything running smoothly.

  • Behind the Scenes

    I’ve been on set for key campaign shoots, styling and strategizing to make every shot pop for both social and creative content. Fast-paced, fun, and full of fresh ideas — I love turning these moments into scroll-worthy moments.

  • Content Creation

    I create video content for our social channels that’s trendy and scroll-stopping. From concept to final cut, I keep a pulse on what’s trending to make sure our videos feel fresh, engaging, and totally on-brand — all while using tools like Capcut and Adobe to bring it all to life.

  • Influencer Marketing

    I manage our influencer program from outreach to execution — finding the right creators, negotiating deals, and building campaigns that amplify our message and connect with our audience. (Hey 👋 @thehungryfork_ )

  • Set Design

    Behind the Scenes! ✨ As a food stylist and set designer, I had the pleasure of crafting this set, which was featured on national television. From delectable dishes to strategic product placement, every detail tells a delicious story of our brand!

  • Times Square Billboard

    One of my most exciting accomplishments was being able to see my designs on the billboards in Times Square! We rang the bell at NASDAQ for Mother’s Day, where I designed all event assets, including the video that played on the billboard during the event!

  • Corporate Headshots

    With a keen eye for detail and artistic flair, my photography skills shine in capturing professional headshots, adding a touch of personality and professionalism to each individual's image.

  • Fact Sheets

    I designed individual fact sheets for our 16 different brands, ensuring a cohesive and uniform visual identity that reflects each brand's unique essence while maintaining a consistent and professional appearance across the board.

  • Invitation Design

    Crafted visually appealing invitations, for brand events sent to media.

  • Strategic Priorities Poster Design

    This visual roadmap was proudly displayed across our offices, serving as a daily reminder of our collective goals and the path to success.

  • Valentine's Day Infographic

    I designed this Valentine’s Day Fun Fact Sheet as a way for media to quickly learn about our most notable facts for one of the biggest floral holidays.

  • Infographics

    The infographics were designed as an invaluable tool, distilling complex information into visually compelling and easily digestible graphics, enhancing understanding and engagement for our audience across various platforms.

  • Lookbook Microsites

    I designed microsites which seamlessly showcase our diverse range of products across our family of brands, providing a visually engaging and user-friendly platform for media distribution and promotion.

  • Brand Guidelines

    The corporate brand guidelines were designed to maintain a consistent and professional brand image, foster recognition, and ensure clarity and efficiency in communication throughout the company.

  • LinkedIn Redesign Management

    Managed corporate social channels (Twitter & LinkedIn), updating seasonal banners, and designing content for posts. Helped to elevate both accounts gaining followers and recognition from LinkedIn (ranked on Top Companies in Retail).

  • Corporate Website Redesign

    Redesigning the corporate website was essential to enhance user experience, reflect updated brand aesthetics, and align with evolving digital trends.

PROJECT SPOTLIGHT

Crafting Visual Narratives

This is a video that I directed exclusively for our corporate careers page. This video helped to visually show our office culture, diversity, collaboration, and innovation. As a director, my goal was not just to showcase the physical workspace but to convey the spirit and energy that make our company unique. I worked on this project from concept to execution.

PROJECT SPOTLIGHT

Press Microsite Design

My most recent project was the full design of the Press Look Books. Since starting at the company nearly 5 years ago, I have helped shape the previously designed PDF into a functional, and aesthetic site, which elevated the brands vision.